Millennial Shoppers are Loyal — If the Price is Right

They are young and perceived as restless. That’s why brands tend to struggle to attract and retain their interest. But data reveals millennials are more brand loyal than any other generational market. This surprising revelation comes from data compiled by digital marketing agency International Marketing. 2017 Millennial Shopping Trends What Drives Millennial Loyalty? Data shows Read more about Millennial Shoppers are Loyal — If the Price is Right[…]